If you produce health information for the general public, you should join PiF

PiF logoBack in 2005 we published our LIDA research saying that 98% of online health information was inaccessible, unusable and unreliable. Things have improved over the last 7 years, but information providers still need all the help they can get to make sure the information they produce is easy to use and understand and a reflection of best current knowledge.

We have been involved in the Patient Information Forum for nearly a decade; as members, supporters, conference speakers and website developers.  We are keen advocates of their hugely influential work and were delighted to be chosen to help redevelop the PiF website earlier this year.

The new site is launched today and it features a wealth of information aimed at people involved in producing, disseminating and evaluating consumer health information. There’s lots of free content for everyone to peruse and also a growing collection of material just for members of the network.

The responsive website has been designed by Angela Roche from Design By Day and it works really well on mobiles, tablets and desktop computers. The crisp and polished design puts the text, artwork and video content centre-stage.

PiF is all about the membership.  It’s an organisation made up of a wide range of people from NHS, charity and commercial backgrounds. There’s an enormous amount of knowledge and expertise in the membership and the new site provides social networking tools for the members to meet online, share experience and learn from each other. PiF members can join discussion groups on topics ranging from health literacy to social media.

The site offers free trial membership, so if you want to see what is on offer for members, simply sign up and within minutes you’ll be discussing how to produce better quality information with hundreds of movers and shakers from the consumer health information world.


Category: Portfolio